As a new member, or perhaps just checking this out in advance before enrolling, you may be wondering about the product points and pricing structure. Let’s start with the primary issue of pricing. Overall you’ll pay about the same as your current purchases but you’re sure to be impressed with the quality difference—hence the 100% Customer Satisfaction Guarantee and the fact that 96% of Melaleuca customers reorder once they try the products. Some products do cost more than the grocery store average but they’re always worth it, and, those products are offset by other products that average considerably less.
About the points…they serve mostly two purposes. First, the points accumulate toward Loyalty Shopping Dollars over and above the 30% to 50% discount you receive as a Preferred Member of the Melaleuca shopping club. Preferred Members simply commit to purchasing at least 35 points worth of products each month in exchange for the discounts and other benefits outlined during the enrollment process. In dollars, the 35 points is typically about $60. With over 400 products, that’s very easy to do even for a household of one, but especially two or more.
Melaleuca manufactures over 400 products: nutritional, home cleaning, personal care, beauty, medicinal and pure essential oils, etc.
The second purpose the points serve is if you choose to recommend Melaleuca products to others and they also join the shopping club. Unlike the stores you purchase from now who give you nothing for referrals, Melaleuca rewards you. With just a few households using Melaleuca products because you referred them, you could be getting your products free, close to free, or even getting cash back over and above your own purchases. You’ll never be pressured in any way to refer others but you’ll be rewarded if you do because referrals are the only form of advertising and EVERY Melaleuca customer is a referral.
This business structure is a true win-win for the company and the customers! Because Melaleuca doesn’t have an expensive advertising and distribution budget, they can give back to their customers. They can also invest in product development and improvement. Being customers since 2006, we can attest to improved quality over the years even when the products were already great quality to begin with. There’s also a steady release of new products. How does this compare with the conventional product model? You may be very surprised:
Grocery stores and other retailers spend up to 63% of the product price you pay toward warehousing the product, marketing the product, and getting the product on the store shelves. In short, up to 63% of the price you pay goes toward nothing of real value to you.
(Quoted from Melaleuca material)
With Melaleuca you’re buying directly from the manufacturer and getting real value.